Marketing Ideas, Tactics & Resources Update To Get More Customers
Don’t flustered Trying to keep with all changes happening in the marketing world.
I analysis & interpret over 137 marketing blogs every week, so you won’t get overwhelmed.
So you keep update with the latest Marketing Trends & how you can apply them to your business.
You’ll find these marketing articles quick and easy to read…
Check these out…
Google on what’s important for 2017: Machine learning, AMP & structured data
Every year we like to get a Googler who is close with the ranking and search quality team to give us future thinking points to relay to the search marketing community. In part two of our interview with Gary Illyes of Google, we asked him that question.
After a little bit of coercion, Illyes told us three things:
- Machine learning
- AMP
- Structured data
Go Read the rest of this Article: Google on what’s important for 2017: Machine learning, AMP & structured data
57% Of Digital Marketers Say They Lack Skills To Map A Customer’s Mobile Journey: Study
According to Adobe’s VP of marketing in Asia Pacific, Marta DeBellis, “Mobile commerce is predicted to account for 45% of overall eCommerce sales by 2023.
“With mobile playing such a central role in bringing both online & offline channels together, marketers are not yet taking full advantage of the opportunity it presents in driving in-store efficiency, engagement and sales.
“Nearly three in five (57%) of those surveyed agree that they lack the necessary analysis skills to effectively map the mobile customer journey.”
Go Read the rest of this Article: 57% Of Digital Marketers Say They Lack Skills To Map A Customer’s Mobile Journey: Study
Marketing Automation Secrets: 50 Ways Experts Use Zapier
As marketers, we are creative yet analytical. We write, reach out to, and connect with our audiences–crafting stories that can be shared and spread. We know our tribe best: what they love, what they hate, and their pain points. But in solving theirs, we also find our own: We could do so much more if only we had more time and resources.
That’s where marketing automation comes in. When you automate the busywork on your to do list, you can get back to the things that matter most and spend time innovating. More hours in the day to put towards a new campaign. More hours focusing on user growth. And, frankly, more time spent with the people and other things you love, instead of manually sharing content or importing another CSV.
We interviewed dozens of top marketers and asked them how and why they were using marketing automation with Zapier. Their answers were clear: save time, take on projects that once needed a programmer, and stay on the cutting edge to best the competition. Read on to hear how they do it and use their automations for yourself.
Go Read the rest of this Article: Marketing Automation Secrets: 50 Ways Experts Use Zapier
The Psychology Behind a Perfectly Formatted Email Newsletter
Email marketing is the most effective form of marketing available today.
- What about Snapchat?
- What about Instagram stories?
- What about virtual reality?
- What about influencer marketing?
- What about Facebook groups?
Nope, sorry.
Those platforms are new, sexy, fun, innovative, and yes, they are somewhat effective.
But if you want to talk raw power and cold, hard conversions, it’s email, folks.
When you consider the time, effort, cost, ROI, and all the other factors that go into considering a marketing channel, email comes out on top.
“But what about the rise of mobile?” you may be asking.
Email is the number one usage of smartphones.
Go Read the rest of this Article: The Psychology Behind a Perfectly Formatted Email Newsletter
How to Craft a Remarkable SEO Strategy for 2017 – Whiteboard Friday
From understanding the big-picture search trends to making sure your SEO goals jive with your CEO’s goals, there’s a lot to consider when planning for 2017. Next year promises to be huge for our industry, and in today’s Whiteboard Friday, Rand outlines how to craft a truly remarkable SEO strategy to help you sail through 2017.
Howdy, Moz fans, and welcome to this special New Year’s edition of Whiteboard Friday. I hope you have all had a wonderful holiday season and are about to have a wonderful New Year’s.
Go Read the rest of this Article: How to Craft a Remarkable SEO Strategy for 2017 – Whiteboard Friday
Does Your Website Show Up?
Your Step By Step Guide To Doing A Web Audit On Your Website…So You Will Know What’s Working & What’s Not……