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Digital Marketing Resources to Help Tradies Get More Customers

Marketing Ideas, Tactics & Resources Update

Friday 5 Marketing-Observations Festival of Ideas

Friday 5 Marketing Observations – Festival of Ideas

02/08/2019 by Rowan Shead

It's been another busy week. Can you believe we just hit August, the year is flying by? We've been working on more Videos for DTRADIESHQ our Digital Marketing Resource Hub for Tradies. We'll be releasing this soon.

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Digital Marketing Resources to Help Tradies Get More Customers

Digital Marketing Agency for Tradies

30/07/2019 by Rowan Shead

Digital Marketing Agency for Tradies Helping You Simplify Online Marketing

I’ve been working with loads of tradies over the last 17 years, doing Tradie Marketing
Fixing or building their websites running Facebook & Google Ads and everything else that falls into Digital Marketing bucket.

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Automated Marketing Software Without Needing To Use Duct Tape

Automated Marketing Software Without Needing To Use Duct Tape

23/07/2019 by Rowan Shead

Automated Marketing Software Without Needing To Use Duct Tape Photo by Lucas Dudek on Unsplash Your Business needs a Website. Building a website is the easy part. So on the surface, you’d think, “OK. All I need to do is a have a good-looking site, and I’ll be golden.” But what’s the point of having a website if …

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Friday 5 Marketing Observations - Sales Lessons From the 9 Most Successful Shark Tank Deals

Friday 5 Marketing Observations – Sales Lessons From Shark Tank Deals

19/07/2019 by Rowan Shead

Friday 5 Marketing Observations – Sales Lessons From the 9 Most Successful Shark Tank Deals Photo by David Clode on Unsplash I’ve just finished setting up our client’s Advertising Results Reports on Data Studio, Most of our clients have been raving about these insights of these reports. If you like us to review your Ads to see we …

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When it comes to Digital Advertising Metrics the 3 Letter C Acronym's Wins

When it comes to Advertising Metrics the C Acronym’s Wins

16/07/2019 by Rowan Shead

When it comes to Digital Advertising Metrics the 3 Letter C Acronym’s Wins Photo by Nathaniel Shuman on Unsplash The 3 Letter C’s plays an essential role in measuring your Digital Advertising results. So what are the 3 Letter C’s (Acronym)s? Let me explain. As a Digital Marketing company, we run lots of advertising campaigns for our clients. …

Read moreWhen it comes to Advertising Metrics the C Acronym’s Wins
Tracking your Advertising has not always been easy any task to do, until now...

What the Heck is UTM & Why Should You Care?

09/07/2019 by Rowan Shead

I bet John Wanamaker wished he was using UTM Photo Source – https://www.phillymag.com/news/2016/07/11/john-wanamaker-philadelphia-history/ “Half the money I spend on advertising is wasted; the trouble is, I don’t know which half” John Wanamaker Who was John Wanamaker? “John Wanamaker (1838-1922) was an American merchant and religious, civic and political figure, considered by some to be a …

Read moreWhat the Heck is UTM & Why Should You Care?
Perfection is a Killer to Momentum

Perfection is A Killer To Momentum

02/07/2019 by Rowan Shead

Photo by Joseph Gruenthal on Unsplash Perfection is a Killer to Momentum Ok, I’m going to let you into my dirty little secret. I’m not perfect. Ok, I know your all shocked. We all have good intentions when we start a project it’s going to be perfect. Perfection is good to aim for. But in reality, it’s not …

Read morePerfection is A Killer To Momentum
Are you missing sales because you have not set up Retargeting - hit a Bullseye With Retargeting Ads

Are you missing sales because you have not set up Retargeting?

10/06/2019 by Rowan Shead

Are you missing sales because you have not set up Retargeting? Photo by Annie Spratt on Unsplash Hit a Bullseye With Retargeting Ads Have you ever visited a website, checked out a product, then leave without taking action. Then you head over to another website  & you see an ad promoting the product you just looked at. Over …

Read moreAre you missing sales because you have not set up Retargeting?
AAARRR What Are Pirate Metrics?

Friday 5 Marketing Observations – AAARRR What Are Pirate Metrics?

06/06/2019 by Rowan Shead

Friday 5 Marketing Observations – AAARRR What Are Pirate Metrics?  Photo by Scott Umstattd on Unsplash One thing that all marketers humans have in common is that we are all running out of time.It doesn’t matter if you are a solopreneur or the CMO of a giant organization you only have 24 hours in a day, which means all of …

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Move Over Business Plans-Your Times Up

Move Over Business Plans Your Times Up

03/06/2019 by Rowan Shead

Move Over Business Plans Your Times Up Photo by Curtis MacNewton on Unsplash I spent all day Friday Business Growth Workshop, Covering Topics on Technology, Marketing, Systems, Sales & Strategy In the Strategy Session, The speaker laboured the point we needed to have a Business Plan. He Stated only 1 in 5 business have a Business Plan Even …

Read moreMove Over Business Plans Your Times Up
Business & Marketing Books On My Kindle, I’ve Read in The Last 6 Months

Business & Marketing Books On My Kindle, I’ve Read in The Last 6 Months

28/05/2019 by Rowan Shead

Business & Marketing Books On My Kindle I’ve read in the last 6 months Photo by Giammarco Boscaro on Unsplash So on Saturday I was at a barbie, catching up with some old friends. I asked my friend if still catches the train to work. He replied “Why would drive into the city, when I can sit in …

Read moreBusiness & Marketing Books On My Kindle, I’ve Read in The Last 6 Months
Friday 5 Marketing Observations - Useful Value Proposition

Friday 5 – Useful Value Proposition

24/05/2019 by Rowan Shead

Friday 5 Marketing Observations – Useful Value Proposition Photo by RhondaK Native Florida Folk Artist on Unsplash Another interesting week, watching the Swans get up & win, on Saturday as the Election unfolded in the Background. Crossing Over at Quarter time & Half Time Zali Stegall the Independent knocks over Tony Abbott he’s held for 25 years in …

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Work On Your Strengths, Not Your Weaknesses

Friday 5 – Work on Your Strengths

17/05/2019 by Rowan Shead

Friday 5 Marketing Observations – Work on Your Strengths, Not Your Weaknesses Happy days, only 2 more sleeps and we won’t be bombarded boring negative political ads for a least a couple of years. I must admit this campaign has almost put me in a coma. The only real excitement in Warringah has been the …

Read moreFriday 5 – Work on Your Strengths
Leaders Look Weak When They Use These 15 Phrases

Friday 5 – Leaders Look Weak Using These 15 Phrases

02/05/2019 by Rowan Shead

Friday 5 Marketing Observations – Leaders Look Weak When They Use These 15 Phrases We just lurched in May, It’s hard believe we can cross 4 months of f the calendar. I wasn’t sure I was going to finish the last blog about knowing your prospects Awareness Levels. I Was just finishing writing The article …

Read moreFriday 5 – Leaders Look Weak Using These 15 Phrases
How much does your prospect know_ Why You Need To Grasp Your Prospect Awareness Levels1200c

How much does your prospect know?

30/04/2019 by Rowan Shead

How much does your prospect know?Why You Need To Grasp Your Prospect Awareness Levels I run a lot of Google Ads & Facebook Ad for Clients. It would be fair to say that a high percentage of these clients were either running their ads or someone was managing them for them. For most of these …

Read moreHow much does your prospect know?
Wine Study- How Often People Drink Wine and Why They Enjoy It

Friday 5 – How Often People Drink Wine and Why

25/04/2019 by Rowan Shead

Friday 5 Marketing Observations – How Often People Drink Wine and Why They Enjoy It Today is ANZAC Day I’d like to thank all who served & defended our Country. Lest We Forget My Grandfather was a Rat of Tobruk, I never meet him, he never made it home. So I spent the day Researching …

Read moreFriday 5 – How Often People Drink Wine and Why
Visual eye Candy

9 Free Websites Offering Eye-Popping Royalty Free Images

23/04/2019 by Rowan Shead

Photos & Images are eye candy, they make your Websites pop. 5 Stats Why You Need To Up Your Game When It Comes Adding Eye Popping Graphics To Your Websites If I want an image get it from the Web – Wrong. Taking Images from the Web is Stealing & Makes People Angry People –Angry …

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Friday 5 Marketing Observations – Notre Dame Cathedral By The Numbers

Friday 5 – Notre Dame Cathedral By The Numbers

19/04/2019 by Rowan Shead

Friday 5 Marketing Observations – Notre Dame Cathedral By The Numbers Photo by Pedro Lastra on Unsplash I was sitting watching the footing, I was jotted out my seat because I just remember I hadn’t written my Friday 5 Marketing Observations. The long weekend sneaked up on me. This week I spent my time on the phone consulting …

Read moreFriday 5 – Notre Dame Cathedral By The Numbers
Friday 5 Marketing Observations - 1 Secret from a Senior Copywriter

Friday 5 – 1 Secret from a Senior Copywriter

11/04/2019 by Rowan Shead

Friday 5 Marketing Observations – 1 Secret from a Senior Copywriter Photo by Camille Orgel on Unsplash I thought it was going to be a quieter week, so I get the chance to do some planning & researching for a couple of new projects. But I got a bunch of referrals from my clients, asking if I would …

Read moreFriday 5 – 1 Secret from a Senior Copywriter
The alchemists turning Lead into Gold

Can Acquiring New Customers Be Predictable & Profitable?

09/04/2019 by Rowan Shead

Can Acquiring New Customers Be Predictable & Profitable? Photo by Artem Maltsev on Unsplash For hundreds of years wise men, alchemists & wizards have toiled in their laboratories trying to produce the mythical substance known as the philosopher’s stone. The quest they pondered was: “How Can They Turn Lead Into Gold?” The Alchemists tried Lotion & Potions, Spells …

Read moreCan Acquiring New Customers Be Predictable & Profitable?
AI (Artificial Intelligence) turns your blog posts into gorgeous videos1200c

How to turn your blog posts into videos with AI (Artificial Intelligence)

02/04/2019 by Rowan Shead

How to turn your blog posts into videos with AI (Artificial Intelligence) Sick of spending hours making videos, now like magic AI (Artificial Intelligence) turns your blog posts into gorgeous videos Photo by Jakob Owens on Unsplash I enjoy writing, creating useful content. So I’m writing a couple of blogs a week for Getting More Customers, I’m also …

Read moreHow to turn your blog posts into videos with AI (Artificial Intelligence)
Why Your Business Needs Online Reviews Online Reviews is Sharing1200c

Why Your Business Needs To Get Online Reviews

26/03/2019 by Rowan Shead

Why Your Business Needs To Get Online Reviews Online Reviews are not just for Restaurants & why your business Needs to get Reviews Reviews For Hugos Manly in Google Search 8 spots for Hugos Manly on Front Page of Google. Do you see how Reviews show up in a Google Search? Online Reviews are so …

Read moreWhy Your Business Needs To Get Online Reviews
Buffer vs Hootsuite vs best Social Media Management Tools1200c

Buffer vs Hootsuite vs best Social Media Management Tools

19/03/2019 by Rowan Shead

Buffer vs Hootsuite vs best Social Media Management Tools Photo by Jakob Owens on Unsplash Your’e Writing Content, now you have to get it seen. This where Social Media Management Tools help you to publish to Social Media Sites Like Facebook, LinkedIn, Twitter & even Instagram. It takes time to add your content and add to the main …

Read moreBuffer vs Hootsuite vs best Social Media Management Tools
How Artificial Intelligence is Innovating Email Marketing

Friday 5 – How Artificial Intelligence is Innovating Email Marketing

14/03/2019 by Rowan Shead

The weeks are flowing it’s hard to believe we are already half way through March. The email marketing industry is currently in the midst of a seismic shift in the way it builds marketing content and in how that content is delivered to consumers. Chances are quite good at this point that any global internet user with a Facebook account, an Instagram account, or an email …

Read moreFriday 5 – How Artificial Intelligence is Innovating Email Marketing
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