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It's been another busy week. Can you believe we just hit August, the year is flying by? We've been working on more Videos for DTRADIESHQ our Digital Marketing Resource Hub for Tradies. We'll be releasing this soon.
Friday 5 Marketing Observations – What is a good Conversation Rate? I just spent 2 days at Online Retailer Conference & Expo. It lived up to its claim jam-packed with cutting-edge eCommerce insights, the latest trends, tech innovation and retail solutions. The conference & expo Covering the entire customer lifecycle from data-driven marketing, CX, unified commerce and tech adoption to fulfilment and …
Friday 5 Marketing Observations – Sales Lessons From the 9 Most Successful Shark Tank Deals Photo by David Clode on Unsplash I’ve just finished setting up our client’s Advertising Results Reports on Data Studio, Most of our clients have been raving about these insights of these reports. If you like us to review your Ads to see we …
Friday 5 Marketing Observations – Where AI Is Winning And Losing What a game. The state of Orgin lived up to the hype. The Try in dying minutes of the game was sensational. It’s about time we managed to pull off miracle Try that’s QLD aways seems to wrangle in the sec. I’m not sure …
Friday 5 Marketing Observations – Vanity Metrics Photo by Simone Scarano on Unsplash I’ve been working on Marketing Resources for Tradies. One of our Google Ads Campaigns for a client, we have reduced their Ad spend from $15.70 per click to $ 3.70, which means we can spend & get more Clicks & make more sales. Time to …
Friday 5 Marketing Observations – 17 Pitch Deck Templates Photo by Teemu Paananen on Unsplash How good was Blues Victory Over Queensland. Go Turbo a very popular player down at Manly. We’ve been documenting Our Processes, We just finishing our procedures for Building a WordPress Gutenberg Website. You can see our checklist we made in Google Sheets. I …
Friday 5 Marketing Observations – Payroll end of Financial Year So what’s been happening this week, been playing around & testing Videos on LinkedIn. I’ll let you know what the traction is on these videos uploaded to LinkedIn rather than embedding a Youtube Videos. We’ve been rolling a couple of retargeting campaigns for clients, to …
Friday 5 Marketing Observations – Google Discovery Ads From left to right: YouTube, Google Discover, and Gmail. I’ve been battling the flu this week, but Grammarly still managed to check 50,008 words I wrote this week for clients. We’ve been getting good results with our Remarking Campaigns for a couple of clients. Enjoy the read …
Friday 5 Marketing Observations – AAARRR What Are Pirate Metrics? Photo by Scott Umstattd on Unsplash One thing that all marketers humans have in common is that we are all running out of time.It doesn’t matter if you are a solopreneur or the CMO of a giant organization you only have 24 hours in a day, which means all of …
Friday 5 Marketing Observations – AI Artificial Intelligence For Business Photo by Franck V. on Unsplash I’ve just starting a project where the clients wants to jump on aboard the AI Artificial Intelligence bandwagon. Everybody man and his dog are going on about AI, and how this silver bullet will save mankind, so imagine how it can ramp …
Friday 5 Marketing Observations – Useful Value Proposition Photo by RhondaK Native Florida Folk Artist on Unsplash Another interesting week, watching the Swans get up & win, on Saturday as the Election unfolded in the Background. Crossing Over at Quarter time & Half Time Zali Stegall the Independent knocks over Tony Abbott he’s held for 25 years in …
Friday 5 Marketing Observations – Work on Your Strengths, Not Your Weaknesses Happy days, only 2 more sleeps and we won’t be bombarded boring negative political ads for a least a couple of years. I must admit this campaign has almost put me in a coma. The only real excitement in Warringah has been the …
Friday 5 Marketing Observations – Delivering Meaningful Moments Photo by Mesut Kaya on Unsplash Can you believe we just hit May. Wow the years flying by. I had my head down playing & designing AI Artificial Intelligence Tools for a client. So I had to brush up on my Python skills… Once dive into Ai it’s going to …
Friday 5 Marketing Observations – Leaders Look Weak When They Use These 15 Phrases We just lurched in May, It’s hard believe we can cross 4 months of f the calendar. I wasn’t sure I was going to finish the last blog about knowing your prospects Awareness Levels. I Was just finishing writing The article …
Friday 5 Marketing Observations – How Often People Drink Wine and Why They Enjoy It Today is ANZAC Day I’d like to thank all who served & defended our Country. Lest We Forget My Grandfather was a Rat of Tobruk, I never meet him, he never made it home. So I spent the day Researching …
Friday 5 Marketing Observations – Notre Dame Cathedral By The Numbers Photo by Pedro Lastra on Unsplash I was sitting watching the footing, I was jotted out my seat because I just remember I hadn’t written my Friday 5 Marketing Observations. The long weekend sneaked up on me. This week I spent my time on the phone consulting …
Friday 5 Marketing Observations – 1 Secret from a Senior Copywriter Photo by Camille Orgel on Unsplash I thought it was going to be a quieter week, so I get the chance to do some planning & researching for a couple of new projects. But I got a bunch of referrals from my clients, asking if I would …
Friday 5 Marketing Observations – The lessons Jetstar learnt trying to build best-in-class digital marketing As a Digital Marketing Agency we diving in, on how we take advantage of AI (Artificial Intelligence) & Machine Learning. I wrote an article How to turn your blog posts into videos with AI (Artificial Intelligence this how we are …
Friday 5 Marketing Observations – Why the biggest and best struggle to grow Another week flying by, March is coming to a rapid end. A good week only 1 trip to hospital for my daughters MRI, awaiting results. Another NSW State Election came & went without the Sky falling in. These are the 5 most …
Friday 5 Marketing Observations – Joining The Dots: The Future Of Creativity In Australia It’s Friday, they seem to roll around so quickly. I found heaps of interesting articles, so I’ve picked the best 5 which I believe can add value to your marketting. Photo by Sharon McCutcheon on Unsplash Recently, as part of PwC’s partnership with Google, …
The weeks are flowing it’s hard to believe we are already half way through March. The email marketing industry is currently in the midst of a seismic shift in the way it builds marketing content and in how that content is delivered to consumers. Chances are quite good at this point that any global internet user with a Facebook account, an Instagram account, or an email …
Friday comes so quickly, so read heap business & marketing over the week. Some of these articles are quite long to read but I believe they worthwhile & will stretch your thinking. Enjoy remember readers are leaders. Done right, optimised mobile forms can deliver more than an increased conversion rate: They can become a competitive …
Another busy week Late night talk shows have been the cornerstone of U.S. television for decades, and if viewers aren’t watching the shows as they are broadcast, they are certainly watching the clips on social. One of the titans, The Tonight Show with Jimmy Fallon, just hit a huge milestone on YouTube with 20M subscribers. Using …
Well another week has passed. I always like to spend a quiet hour or two reviewing Marketing & Business Ideas on a Friday afternoon, before Beer O’Clock. So my mind has something to ponder over the weekend. So here’s my top 5 Marketing & Business Picks for the week. Fast food French fries, ranked. (Lucas …
